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Delve: Want to Motivate Your Employees? Learn from Weight-loss Superstars

Published: 20 February 2020

When it comes to weight loss, can another person’s success motivate our own—and does this principle apply in the workplace?

New research from Nathan Yang, Assistant Professor of Marketing at Â鶹AV, and co-author Kosuke Uetake from Yale School of Management looks at how a group setting affects a person’s dieting journey and reveals potential lessons for organizations that want to motivate staff.

Star employees can be greatly motivating, but context is key.

This article is brought to you by Delve, the official thought leadership publication of Â鶹AV's Desautels Faculty of Management.


Delve - Thought leadership from Â鶹AV’s Desautels Faculty of Management

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Founded in 2019, Delve is the official thought leadership publication of Â鶹AV’s Desautels Faculty of Management. Under the direction of Professor Saku Mantere, inaugural Editor-in-Chief, Delve features the latest in management thinking that stretches perspectives, sparks new ideas, and brings clarity to decision-makers at all levels and across sectors.

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