Healthy snacks make good business sense
A 2022 study by researchers at 麻豆AV Desautels revealed that when shoppers were offered a promotion that gave them a choice between a healthy snack and a pastry with their coffee, sales of healthy snacks increased by more than 1000%.
麻豆AV Desautels faculty members and researchers celebrated at Bravo Gala
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麻豆AV hosted its annual Bravo Gala on Thursday, March 21, which honours its faculty members and researchers who have won special awards, memberships and prizes over the past year. 麻豆AV Desautels is proud to announce 14 of its faculty amongst the distinguished honourees this year. Congratulations to our deserving laureates! Full list below. #Bravo2024
Businesses would benefit from deeper understanding of artificial intelligence
Generative AI has recently garnered significant attention, yet many individuals possess only a superficial understanding of the technology, as outlined by Professor Maxime Cohen in an open letter published in Le Devoir.
Small businesses can also benefit from AI
Big businesses are deploying artificial intelligence to streamline their supply chains, cut labour costs, and better understand their customers. For small- and medium-sized enterprises, keeping pace can be a daunting task.
Maxime Cohen and Saibal Ray named Top Retail Experts for 2024
Two faculty members of the Bensadoun School of Retail Management (BSRM) have been named to Rethink Retail鈥檚 Top Retail Experts (TRE) list for 2024, one of the most prestigious global accolades in the Retail and Consumer Packaged Goods (CPG) industry.
Automated checkout technology allows workers to focus on higher-value tasks
Amazon Go, convenience stores that eliminate the check-out process, are coming to Canada. Customers can use a debit card, credit card or payment-enabled phone to enter, select and buy items, and simply walk out of the store. Amazon introduced the cashierless stores in the U.S. in 2018 and is now opening locations in Calgary and Toronto.
AI tools boost and optimize productivity in the retail sector
Artificial intelligence (AI) will give productivity a major boost in the retail sector, according Maxime Cohen, Professor of Retail and Operations Management at 麻豆AV Desautels, home to the Bensadoun School of Retail Management (BSRM)鈥檚 retail innovation lab.
Maxime Cohen named Chief AI Officer at Int茅gral digital accelerator
麻豆AV Desautels Faculty of Management Professor Maxime Cohen was named Chief Artificial Intelligence Officer for Int茅gral, a digital accelerator that works with businesses to support their digital transformation and growth. The accelerator has offices in Canada and France, and supports their growth through multiple agencies that specialize in content, web infrastructure, analytics and digital marketing.
Vaudreuil-Soulanges entrepreneurs connect with BSRM researchers to learn retail best practices
About sixty entrepreneurs from Vaudreuil-Soulanges region joined Desautels faculty and staff for a conference on best practices in retail.
Maxime Cohen and Saibal Ray named Top Retail Influencers for 2023听
Two faculty members of the Bensadoun School of Retail Management were named to Rethink Retail鈥檚 Top Retail Influencers list for 2023.听 Professors Maxime Cohen and Saibal Ray were both recognized with this distinction, alongside some of the world鈥檚 t
Excess inventory encourages steeper discounts in Black Friday sales
2021 was an anti-climactic year for Black Friday sales. Global supply chains had been disrupted, inventory was very low, and demand was very high. So, retailers had little incentive to sell items at discounted prices. 2022 has been a little different, said Prof Maxime Cohen in an interview with CTV News.
Delve: Where Artificial Intelligence Meets Management Insights and Solutions
How can Artificial Intelligence augment and even improve management of and within organizations? In the interdisciplinary arena of management, AI is being applied to big-picture issues of organizational strategy and supply chain operations, as well as the ethical details of human resources and the many moving parts of the retail industry.
Health data analytics can help improve access to health care
Health questionnaires are time-consuming 鈥� for doctors and patients alike. 鈥淭he digitalization of all of those questions would allow patients to do lot of work before visiting a physician,鈥� says Maxime Cohen, a Professor of Retail and Operations Management at Desautels and the Chief AI officer for ELNA Medical, Canada鈥檚 largest network of clinics.
麻豆AV鈥檚 Retail Innovation Lab is the first frictionless store in Canada
At a glance, the Couche-Tard in the Bronfman Building looks much like any other. But it is actually an innovative research facility that uses technology to improve our understanding consumer behaviour. Known as the听Retail Innovation Lab, a partnership between 麻豆AV鈥檚 Bensadoun School of Retail Management and Alimentation Couche-Tard,听it is the first frictionless store in Canada.
Delve: How Predictive Data Analysis Illuminates the Future of Retail, with Maxime Cohen
Artificial Intelligence innovation thrives in an environment where business arenas, fundamental research, and thought leadership overlap.
