Note: This is the 2011–2012 edition of the eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or click here to jump to the newest eCalendar.
Program Requirements
Currently under review. Â鶹AV will not be accepted for the 2011-2012 academic year. Students completing the Diploma in E-Business will have a well-rounded and complete understanding of electronic commerce, making them a valuable asset to any organization. Note: Corequisite courses are not included in the total credit requirement for the program.Corequisites
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CMIS 541 Information Systems for Managers (3 credits) *
Overview
Management Information Systems : Introduces the importance of Information Systems (IS) in organizations and issues associated with managing these. Provides a strategic view of IS and Information Technology (IT). Students will be presented with managerial, informational and technological issues related to the management of IT, and with a framework to better manage them. Class discussions, case analysis, presentations.
Terms: Winter 2012
Instructors: Kaufman, Steven (Winter)
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CMR2 542 Marketing Principles and Applications (3 credits) *
Overview
Marketing : Covers the different aspects of marketing operations: the marketing concept, the analysis and research of market opportunities, the planning, implementation, and control of the marketing program (Product, Promotion, Distribution, and Pricing). The course focuses on Canadian market environment and Canadian marketing institutions. Lectures and case studies on an individual basis and/or involving team work will be used.
Terms: Fall 2011, Winter 2012, Summer 2012
Instructors: Moscovitz, David Lewis; Dracopoulos, George (Fall) Moscovitz, David Lewis; Dracopoulos, George (Winter) Moscovitz, David Lewis (Summer)
* or the Exemption by Examination Test
Required Courses (21 credits)
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CGM2 510 Project Management: Tools & Techniques (3 credits)
Overview
Management : Focus on main concepts and theories of project management from initiation to close-out. Topics include: project life cycle, planning, scheduling, implementing, monitoring, controlling, close-out and ethics. The concepts presented apply to projects of various sizes, types and degrees of complexity.
Terms: Fall 2011, Winter 2012, Summer 2012
Instructors: Kamel, Michael Ezzat; Farha, Shadi (Fall) Kamel, Michael Ezzat; Farha, Shadi (Winter) Gauthier, Sylvain; Bartlett, Lloyd; Theopoulos, Spiro (Summer)
Restrictions: Open to students currently in a program. Not open to Special Students.
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CMIS 542 Electronic Marketplaces and Social Media (3 credits)
Overview
Management Information Systems : Introduction to electronic marketplaces and their evolving role in e-business focusing predominantly on the use of general and vertical marketplaces by businesses. Social media marketing including new channels of marketing, advertising and communication will also be discussed.
Terms: Fall 2011
Instructors: Gniwisch, Pinny (Fall)
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CMIS 543 Internet Business Analysis and Optimization (3 credits)
Overview
Management Information Systems : Tools and techniques to effectively analyse and optimize online internet businesses; monitor and analyse social media channels to understand internet competitive intelligence. Management strategies in tracking and reporting of website activities. Practical skills to optimize web traffic. Improve navigation, local search and web user experience.
Terms: Winter 2012
Instructors: Aldik, Fares (Winter)
Prerequisite: CMIS 530.
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CMIS 544 Internet Business and Social Technologies (3 credits)
Overview
Management Information Systems : Exploration of technologies' role as an integral part of current social and work structures. Introduction to Enterprise Resource Planning systems. Examine how technologies such as mobile devices, blogs, instant messaging and other information management systems can be used to develop and enhance work and social life.
Terms: Winter 2012
Instructors: Tumurcuoglu, Herman (Winter)
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CMIS 560 E-Business Seminar and Project (3 credits)
Overview
Management Information Systems : Design and implementation of a practical, integrated and real project.
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
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CMR2 548 Processes of Marketing Research (3 credits)
Overview
Marketing : The process of marketing research is fundamental to the marketing manager's ability to obtain useful information upon which to base marketing decisions. The course develops a practical understanding of that process from a cost-benefit perspective. The acquisition of skills in all phases of the research process, including problem definition, data collection methods and sample design among others, is a major focus of the course.
Terms: Fall 2011
Instructors: Letovsky, Steven (Fall)
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CMR2 550 E-Business Marketing Strategies (3 credits)
Overview
Marketing : Strategic marketing issues associated with the expanding world of electronic business.
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
- Prerequisite: CMR2 548
Complementary Courses (9 credits)
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CACC 540 E-Business Security (3 credits)
Overview
Accountancy : Introduction to the risks associated with electronic business, ways in which all levels of an organization need to be involved in the security issues as well as the tools and techniques that can be implemented to address security concerns.
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
- Prerequisite: CMIS 544
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CCLW 540 E-Business Law (3 credits)
Overview
Law (CCE) : Effect of various laws and regulations on electronic business conducted on the Internet and elsewhere by examining intellectual property law, law of contracts, telecommunications law, broadcasting law, certain aspects of criminal law, electronic business law, privacy law as well as, certain aspects of tort law (such as online defamation).
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
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CMIS 535 Topics in E-Business (3 credits)
Overview
Management Information Systems : Current issues in electronic business.
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
- Restriction: Students must have successfully completed 9 credits within the Diploma in Internet Business Technology or Graduate Certificate in Internet Business programs.
- Note: Content will vary from year to year.
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CMIS 546 E-Business Operations (3 credits)
Overview
Management Information Systems : Introduction to the issues involved in managing and operating a transactional web site including change management, content management, customer relationship management, site measurement, payment processing and fulfillment.
Terms: This course is not scheduled for the 2011-2012 academic year.
Instructors: There are no professors associated with this course for the 2011-2012 academic year.
- Prerequisite: CMIS 543
Or any other 500- or 600-level course offered and approved by Career and Professional Development.
School of Continuing Studies—2011-2012 (last updated Aug. 8, 2011) (disclaimer)