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Vue d'ensemble
RETL : Exploration of digital retailing models such as e-commerce marketplace, freemium, and peer-to-peer two-sided marketplace. Examination of how digital technology is driving innovation in these models, and how the models can improve competitiveness, operational efficiency and customer satisfaction.
Terms: Automne 2023
Instructors: Yoo, Chang (Fall)
Prerequisite: MGCR 352
