鶹AV

Master of Management in Analytics (MMA)

Follow your passion for analytics.

Application to the MMA program is now open.

Summer 2025 (in-person delivery):
Next Deadline: January 15, 2025 (international students)

Learn how to apply

鶹AV MMA Program Overview

The Master of Management in Analytics (MMA)is a specialized program with a strong emphasis on experiential learning and is available in both in-person and online formats.

The MMA curriculum strikes a balance between advanced statistics, technology, and business strategy to give students a broad range of practical skills and perspectives.

The 3 pillars of MMA

Advanced Statistics Technology Business Strategy

Machine Learning
Resampling
Methods
Optimization

Coding with R/Python/SQL
Cloud Infrastructure
Technology Stack

Consulting Discovery
Solution Development
Data Visualization

Program Structure

The program duration ranges from 1 year (MMA in-person) to 1.5 years (MMA Online). In addition, the MMA (in-person) also offers a 1.5-year option that includes an internship for students interested in gaining additional professional experience prior to graduation.

MMA In-Person
1 year
Core Module Elective Module
Experiential Module
MMA Online
1.5 year

Core Module
Elective Module
Experiential Module

Starting term

The MMA program's online delivery intake is for the winter term, while its in-person delivery is for the summer term.

MMA Consists of 3 modules

Core Module (21 credits)

Designed to build your statistical problem-solving acumen and teach the Technical fundamentals of: Data analytics, Decision analytics, Team management, and Leadership.

The Complementary Course Module (15 credits)

The MMA program is considered industry agnostic. Thus, our complementary courses are designed to expose students to a variety of topics such as marketing, retailing, supply chain, healthcare, security, pricing, talent and network analytics. Sample courses include: Introduction to Artificial Intelligence, Deep Learning, Enterprise Analytics using Cloud Computing, Social Media Analytics, Healthcare Analytics, and Revenue Management.

The Experiential Module (9 credits)

ѲѴ’s experiential module is designed to provide students with the experience of hands-on application of the concepts taught in real world settings and the opportunity to interact with practitioners in leading analytics organizations.

  • Capstone management analytics project (10 months)
  • Community analytics project option
  • Internship option (with approval from the program)

Program delivery

Required courses (in-person delivery)

Required courses for studentsenrolled in the in-person program format.

Core Module (Domain-Agnostic)

18 credits from the following:

INSY 660 Coding Fndtns for Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 661 Data & Dist Sys for Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 662 Data Mining and Visualization 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 660 Math&Stat Fndtns for Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 661 Multivariate Statcl Analysis 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 662 Decision Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

3 credits from the following:

ORGB 660 Managing Data Analytics Teams 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 661 Ethical Ldrshp& Leading Change 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

Complementary courses (in-person delivery)

Complementary courses for students enrolled in the in-person program format.

Experiential Module

6 credits from the following:
Students take either BUSA 693 D1 and BUSA 693 D2 or Busa 693 N1 and BUSA 693 N2.

BUSA 693D1 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 693D2 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 693N1 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 693N2 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

3 credits from the following:

BUSA 600 Analytics Internship 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 649 Community Analytics Project 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

Elective Module (Domain-Specific)

15 credits from the following:

BUSA 613 Indep. Studies in Analytics 2 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 684 Analytics Study Trip 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


FINE 675 FinL Val Anlytcs for Startups 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


FINE 695 Adv Topics in Fin Analytics 1 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


FINE 696 Adv Topics in Fin Analytics 2 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 669 Text Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 670 Social Media Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 671 Analytics and Open Innovation 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 672 Healthcare Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 673 Security Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 695 Adv Topics in IS 1 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGPO 695 Adv Topics in Strategy Anlytcs 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 670 Revenue Management 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 672 Ops and Supply Chain Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 673 Intro to AI & Deep Learning 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 695 Adv Topics in Mgmt Science 1 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 671 Advanced Marketing Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 672 Internet Marketing Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 673 Pricing Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 674 Retail Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 696 Adv Topics in Mrktg Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 671 Talent Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 672 Org Network Analysis 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 695 Adv Topics in Org Behaviour 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

Required courses (online delivery)

Required courses for students enrolled in the online program format.

Core Module (Domain-Agnostic)

18 credits from the following:
Primarily async with extensive tutorials

INSY 660 Coding Fndtns for Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 661 Data & Dist Sys for Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 662 Data Mining and Visualization 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 660 Math&Stat Fndtns for Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 661 Multivariate Statcl Analysis 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 662 Decision Analytics 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

3 credits from the following:
Primarily sync delivery with technical coaching

ORGB 660 Managing Data Analytics Teams 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 661 Ethical Ldrshp& Leading Change 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

Complementary courses (online delivery)

Complementary courses for students enrolled in the online program format.

Experiential Module

6 credits from the following:
Students take either BUSA 693 D1 and BUSA 693 D2 or Busa 693 N1 and BUSA 693 N2.
Primarily sync delivery with technical coaching

BUSA 693D1 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 693D2 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 693N1 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 693N2 Anlytcs & Soln Consultng Pract 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

3 credits from the following:
Primarily sync delivery with technical coaching

BUSA 600 Analytics Internship 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 649 Community Analytics Project 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer

Elective Module (Domain-Specific)

15 credits from the following:
Both async and sync delivery

BUSA 613 Indep. Studies in Analytics 2 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


BUSA 684 Analytics Study Trip 3 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


FINE 675 FinL Val Anlytcs for Startups 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


FINE 695 Adv Topics in Fin Analytics 1 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


FINE 696 Adv Topics in Fin Analytics 2 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 669 Text Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 670 Social Media Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 671 Analytics and Open Innovation 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 672 Healthcare Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 673 Security Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


INSY 695 Adv Topics in IS 1 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGPO 695 Adv Topics in Strategy Anlytcs 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 670 Revenue Management 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 672 Ops and Supply Chain Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 673 Intro to AI & Deep Learning 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MGSC 695 Adv Topics in Mgmt Science 1 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 671 Advanced Marketing Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 672 Internet Marketing Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 673 Pricing Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 674 Retail Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


MRKT 696 Adv Topics in Mrktg Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 671 Talent Analytics 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 672 Org Network Analysis 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


ORGB 695 Adv Topics in Org Behaviour 1.5 Credits
    Offered in the:
  • Fall
  • Winter
  • Summer


Visit 鶹AV's eCalendar for the full list of MMA courses

Master of Management (M.M.) Analytics (Non-Thesis) (45 credits) >

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