麻豆AV

Semester @麻豆AV - Courses

Course/Programs Description

Individual Courses

1. Experiential Service Learning (30 hours)
   
   Explores social, political, and cultural aspects of community engagement and its significance in the shaping of well-rounded, conscientious citizens.
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2. Fundamentals Of International Business (30 hours)
   
   This course deals with fundamental international business issues: the international business environment, foreign exchange risk, multinational corporations, international organizations, international sources of financing, international marketing policies, essential factors to be considered when entering foreign markets (licensing and exporting) and international management.
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3. Fundamentals Of International Marketing (30 hours)
   
   Marketing management considerations of a company seeking to extend beyond the confines of its domestic market. A review of product, pricing, channels of distribution and communications policies to develop an optimum strategy (between adapting completely to each local environment and standardizing across them) for arriving at an integrated and profitable operation. Particular attention to international marketing and exporting in the Canadian context.
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4. Current Trends In Digital Communication (30 hours)
   
   Whether you have knowledge and experience in one or more digital applications, or almost none, this course will ensure your grasp of digital media is comprehensive, solid, and up to date. It will give you a broad overview of the technology, its current uses in organizations and society, and its potential and implications for the future. It will provide knowledge and skills that form a strong base for immediate application.
   
   Topics covered include principles of digital communication; overview of current uses of internet-based media in public relations, direct marketing, internal communications, fundraising, consumer relations and reputation management; trends and best practices in digital and social media technologies; effective online community management
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5. Introduction To Project Management (30 hours)
   
   This course addresses the fundamental principles of project management, and the tools and techniques at our disposal to help achieve project goals. These principles, largely developed and tested on engineering projects, are being successfully applied to projects of all sizes and types within the business world. They are also fully aligned with A Guide to the Project Management Body of Knowledge (PMBOK庐 Guide), published by the Project Management Institute (PMI). Topics include project life cycle, planning, scheduling, implementing, monitoring, controlling, closeout and ethics. Students have the opportunity not only to delve into the key principles of project management, but to put these principles into practice. Students will learn how to use Microsoft Project 2010 to prepare a clear project plan and communicate project progress and status.
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6. Innovation And Creativity For Entrepreneurs (30 hours)
   
   Creativity can help us design novel products and services, while innovation is the process to bring the new product or service to the market. Entrepreneurs and intrapreneurs should be familiar with the different tools and methods that they can apply to design new products and services, and how to bring them to the market. Students will be introduced to a variety of creativity and innovation tools, such as design thinking, the business model canvas, the concept of minimum viable product, and agile product development.
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7. Introduction to Entrepreneurship (30 hours)
   
   Success as an entrepreneur begins with an understanding of the key concepts and processes involved in starting and managing a new business. This course will provide an overview of the fundamental concepts and approaches in entrepreneurship and the tools needed for the set-up a new venture. Topics include idea generation, valuation techniques, funding, and intellectual property. Emphasis will be placed on the key components involved in creating a solid business plan for a new or existing venture, with a hands-on practice of developing and presenting a business plan.
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8. Fundamentals Of Organizational Behaviour (30 hours)
   
   The implications for management and the essential concepts of social psychology such as motivation, perception, attitude change and organization. Group and organizational dynamics will be the major emphasis of the course. Classroom discussion and student participation is encouraged.
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9. Interpersonal Skills For Professionals (30 hours)
   
   Strong interpersonal skills and emotional intelligence have been identified as key ingredients for success in the professional world. Professionals from all fields of expertise need to rely on their interpersonal skills when interacting with colleagues, subordinates, superiors, clients, and other stakeholders. The objective of this course is to help students develop career- enhancing interpersonal skills with emphasis on the following areas: communication styles, emotional intelligence, conflict resolution, influencing others, diversity and intercultural communication, presentation, and facilitation skills.
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10. Professional Business Communication And Networking (30 hours)
    
    Your ability to communicate effectively and efficiently in the workplace influences your opportunities for advancement. The demand for specialized language and intercultural communication skills is steadily growing in today鈥檚 global marketplace. You need more than technical expertise to succeed. You need excellent professional, interpersonal and social skills to direct others鈥� activities to attain organizational goals. In this course, students will acquire techniques and strategies for successful cross-cultural, business, and professional communication and networking in English.
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Programs

International Organizations

Introduction to International Organizations (30 hours)

The number of international organizations (IOs) and the scope of their activities have expanded dramatically in the last decades, generating new politics and raising new questions on the way. The objective of this course is to help students develop a basic understanding of IOs and of their role in world politics.

The course is divided into four parts. The first part introduces the study of IOs through a short history of their emergence and evolution. The second part examines the theories developed in political science to make sense of them. The third analyzes the role of IOs in relation to the three 鈥減illars鈥� of the United Nations: security, development, and human rights. The fourth part consists of a simulation of the United Nations Security Council.

Regulatory Mechanisms of International Organizations (30 hours)

Over the last few decades, international organizations (IOs) have become increasingly active in global policymaking. The objective of this course is to help students develop a basic understanding of the regulation mechanisms of IOs and their impact on global governance.

The course is divided into four parts. The first part unpacks the main challenges faced by global policymaking. The second part reviews the range of regulatory mechanisms available to overcome these challenges. The third part examines the growing role of non-state actors (civil society groups and business leaders) in global policymaking. The fourth part analyzes the governance of three central issues of our time: the use of force, international migration, and environmental governance.

Introduction to Big Data

Introductory Data Science for Business Decisions (30 hours)

Introduction to fundamental principles of data science, data collection, exploration and visualization techniques. Focus is placed on how data science supports business decision-making, translating data insights into business value, new business models and products, opportunities and challenges faced by data-driven businesses.

Introduction to Data at Scale (30 hours)

Managing large data-at-rest and data-in-motion (streaming) datasets both on-site and in the Cloud. Emphasis is placed on data ingestion to analysis of large data sets including defining Big Data and its five V's: Volume, Velocity, Variety, Veracity, and Value.

Additional Admission Requirements and Pre-Requisites

Applicants must be currently enrolled in one of the following programs or hold a degree in:

• Bachelor of Engineering (B.Eng.)
• Bachelor of Science (B.Sc.)
• Bachelor of Commerce in MIS (B. Com MIS)

AND

• Solid understanding of statistical concepts
• Essential skills in Linux, Java, SQL. Recommended online courses include, but are not limited to:
  • (Udemy)
  • (Guru99)
  • (DataCamp)